Tag: Social Media Marketing

Video Content Marketing will be the number one digital marketing trend in 2018 2017 was a big year for Digital Marketing especially when it comes to rich content data such as images, infographics and the like, and social media apps such as Facebook, Instagram, Snapchat and more. Websites were personalised, layouts adjusted and social media phone-basedRead more

Companies use Social Media as a Digital Marketing technique in 2018. The use of Social Media channels as a form of digital marketing technique is an innovation that businesses take part in to better promote brand awareness, connect to their audience and increase sales. Social Media for Businesses Social Media Marketing offers a lot ofRead more

To continue our ‘Social Media Marketing is the Real Deal’ series, we’ll now focus on Social Media sites and which ones are most suitable for your business. If you haven’t read the first part, click this link. Over the last few years, Facebook has dominated the social scene with the most number of users. ForRead more

Visual data is a necessity for digital marketing. Visual plays an important role for our brain to process information. Our eyes are very powerful organs that capture images which our brain makes sense of. Approximately 65% of us are visual learners – those who collect, absorb and recall information more by seeing. We make listsRead more

Find a need and fill it ‘Find a need and fill it’ is probably the oldest axiom in business.  Before, if you discover a consumer need and you can satisfy it, you’re on your way to business success. While finding and filling a need is still applicable, today’s business landscape requires more than that. ThereRead more

Digital Marketing has become an important part of a company’s overall marketing strategy. The internet offers a huge opportunity for turning potential market into sales. Digital marketing is a broad concept, involving everything from website, blog, social media, forums, SEO and many more. Perhaps one of the easiest and most popular option used by manyRead more

If you are using the internet, I’m sure you’ve already heard about Social Media or is already an active user of sites like Facebook, Instagram, Twitter, and LinkedIn. Well, you’re just one of the few billions! Smart Insights reported 2.789 billion people around the world are active social media users. Statista, on the other hand, predictedRead more

Follow correct SEO requirements to increase web presence. Consumers’ growing reliance on the internet has revolutionised the way companies do business. Today, most people do online research for a product or service. They compare options and customer reviews before making major purchases. And as online shopping is gaining more web presence because of its convenience,Read more

Social media marketing is certainly one of the most popular promotion strategies for today’s businesses. In a survey conducted by Forbes, 78% of the respondents said that companies’ social media posts influence their buying decisions. 71%, on the other hand, are more likely to purchase an item based on social media referrals. Due to SocialRead more