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Home Posts tagged "Marketing Automation"

Tag: Marketing Automation

Marketing automation refers to the software that exists with the goal of automating marketing actions. Many marketing departments have to automate repetitive tasks such as emails, social media, and other website actions. The technology of marketing automation makes these tasks easier.
At its best, it is software and tactics that allow companies to buy and sell like Amazon — that is, to nurture prospects with highly personalized, useful content that helps convert prospects to customers and turn customers into delighted customers. This type of marketing automation typically generates significant new revenue for companies, and provides an excellent return on the investment required.

Though it’s not the easiest marketing initiative to execute on, marketing automation is certainly not impossible. Imagine you’re trying to grow a plant. First you need fertile soil ripe for the growth of your plant. Next you need seeds themselves to care for, and last you need water and light in order to nurture those seeds into a lush, blooming plant. It’s not foolproof, but it’s not impossible. In our story, effective marketing automation looks just like nurturing this plant does. At the end of the day, we hope we’ve nurtured our leads (the seedlings) well enough to produce actual paying customers (a lush, full-grown plant.)

Articles about "Marketing Automation"

Social Media Marketing

7-Step Guide to Social Media Marketing Success

By design@bureauserv.com | Digital Marketing, Online Marketing | 24 October, 2016 |

If you are using the internet, I’m sure you’ve already heard about Social Media or is already an active user of sites like Facebook, Instagram, Twitter, and LinkedIn. Well, you’re just one of the few billions! Smart Insights reported 2.789 billion people around the world are active social media users. Statista, on the other hand, predictedExplore Now

mobile wallets

Are Mobile Wallets The Future of Your Business?

By Emy Bautista | Business Advice, Online Marketing | 5 October, 2016 |

Mobile wallets make transactions more efficient. We have all become so attached to our phones that any idea or technology related to it is automatically viewed as a success. And that is why mobile wallets made a worldwide buzz after Apple Pay‘s creation in 2014. It is a mobile payment app that facilitates card-less andExplore Now

Apple Pay

Apple Pay and its Many Benefits for Businesses and Consumers

By Emy Bautista | Digital Marketing, Online Marketing | 28 September, 2016 |

Apple Pay‘s cashless transactions allows a more secure option for small and medium-sized businesses. Apple’s newest innovation allows cashless transactions over the web. With just a tap of your phone and a click of your finger, businesses can deal with their payments anytime, anywhere. Apple Pay help boost conversions on sales as it promotes a moreExplore Now

marketing-automation-bureauserv

Marketing Automation: The Modern Way to Advertise

By Emy Bautista | Digital Marketing, Online Marketing, Outsourcing | 16 September, 2016 |

Marketing Automation allows for a more efficient business practice. Automation has made life so much easier and fun, even in marketing. It consolidates all marketing and sales repetitive tasks with automated solutions, which reduces costs and human errors. These days, software and technologies are used to enhance promotional strategies across the globe. These things are individuallyExplore Now

The Cloud

The Cloud

By Emy Bautista | Accounting, Digital Marketing, Outsource Accounting, Outsourcing | 6 September, 2016 |

One of the biggest buzzwords for maximising business efficiency today is Cloud computing. Everything seems to be happening in “The Cloud”. Cloud-based software. Migrating to the cloud. Stored in the cloud. Accessed from the cloud. But what is it, and how important is it to your business? The term is just a metaphor for theExplore Now

cloud accounting software

Xero versus MYOB

By Emy Bautista | Accounting, Outsource Accounting, Outsource Bookkeeping, Outsourcing | 23 August, 2016 |

Cloud Accounting software uses Xero and MYOB as tools in its practice. Most companies today have realised the benefits of cloud computing. The list will include convenience, improved collaboration, enhanced security, and lower IT costs. Thus, it is not surprising that a lot of small and medium-sized businesses has shifted to cloud and outsource accounting.Explore Now

tasks to outsource

10 Office Tasks Small Businesses Should Outsource

By Emy Bautista | Accounting, Digital Marketing, Online Marketing, Outsource Accounting, Outsource Bookkeeping, Outsourcing | 9 August, 2016 |

Outsourcing is sometimes better for SMEs in order to maximize profit and work efficiency. In the book entitled E-Myth, Michael Gerber highlighted one of the challenges that small business owners encounter: balancing growth while trying to do everything alone. Many entrepreneurs have great skills and talents, but as the business grows, they soon realise that theyExplore Now

Outsource to the Philippines

10 Reasons to Outsource to the Philippines

By Emy Bautista | Accounting, Digital Marketing, Online Marketing, Outsource Accounting, Outsource Bookkeeping, Outsourcing | 26 July, 2016 |

Today, BPOs are continuously growing in number around the world. So, businessmen’s success on this trade basically depends on the location of their businesses. One of the most popular outsourcing destinations for years is Philippines. To sum up the reasons why, below are a few factors that substantiate this claim: 1. Cultural Compatibility The PhilippinesExplore Now

Going Mobile-Friendly Matters

By Emy Bautista | Digital Marketing, Online Marketing, Outsourcing | 19 July, 2016 |

On a study conducted Jan 2017, WeAreSocial recorded more than 4.917 billion unique mobile users. This can be attributed to the very many smartphones and mobile gadgets that are now available at a very low price. Because of this constant increase of mobile users all over the world and the same amount of people getting access to socialExplore Now

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